Wella Eimi Shape Me 48H Shape Memory Hair Gel 5.43 oz

Heat-Activated Hair Gel. Shape and blow dry your hair how you desire with the Wella EIMI Shape Me 48h Shape Memory Hair Gel . It locks in and holds your hairstyle for up to 48 hours and allows you to stay in control of your style. It features a smart heat-activated formula as well as a memorizing polymer complex to shape or blow-dry hair the way you want.